![]() ![]() ![]() Just prior, alongside the launch of competing title Battlefield 3, EA introduced its "Battlelog" system. With the launch of Call of Duty: Modern Warfare 3, Activision's in-game social network - dubbed "Call of Duty Elite" - went live. In holiday 2011, while fans of both the Call of Duty and Battlefield series were gearing up for virtual war, the publishers behind each megafranchise were gearing up for a different type of virtual war.
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